{"id":76,"date":"2026-11-03T17:24:25","date_gmt":"2026-11-03T10:24:25","guid":{"rendered":"https:\/\/woocommerce.ltheme.com\/lt-frond\/about\/"},"modified":"2026-11-03T17:24:25","modified_gmt":"2026-11-03T10:24:25","slug":"about","status":"publish","type":"page","link":"https:\/\/woocommerce.ltheme.com\/lt-frond\/about\/","title":{"rendered":"About"},"content":{"rendered":"\n<section class=\"wp-block-group alignfull has-surface-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-96667980 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center is-style-lt-frond-kicker wp-block-paragraph\">About us<\/p>\n\n\n\n<h1 class=\"wp-block-heading has-text-align-center\">A small club for people who want more green<\/h1>\n\n\n\n<p class=\"has-text-align-center has-ink-soft-color has-text-color has-large-font-size wp-block-paragraph\">We choose, pot and pack one plant a month for each kind of window, with a care card that makes it easy. Here is who we are and how we work.<\/p>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--80);padding-bottom:var(--wp--preset--spacing--80)\">\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-653e1c62 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:46%\">\n<figure class=\"wp-block-image size-full is-style-lt-frond-arch\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-content\/uploads\/sites\/24\/2026\/11\/story-683x1024.jpg\" alt=\"A person repotting a snake plant into a terracotta pot\" style=\"aspect-ratio:4\/5;object-fit:cover\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:54%\">\n<p class=\"is-style-lt-frond-kicker wp-block-paragraph\">Our story<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">It started with cuttings on a kitchen windowsill<\/h2>\n\n\n\n<p class=\"has-ink-soft-color has-text-color wp-block-paragraph\">We kept potting up cuttings for friends who wanted plants but did not know which ones would survive their flats. So we started choosing one plant a month for each kind of window, with a pot that fits and a card that says how to look after it.<\/p>\n\n\n\n<p class=\"has-ink-soft-color has-text-color wp-block-paragraph\">Today a small team pots, waters and packs every plant the week it ships.<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-lt-frond-check\">\n<li>Plants chosen for the light you have<\/li>\n\n\n\n<li>A pot that fits, so no repotting on day one<\/li>\n\n\n\n<li>Plain care cards with no jargon<\/li>\n<\/ul>\n\n\n\n<p class=\"lt-frond-signature wp-block-paragraph\">The Frond club team (sample text)<\/p>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group alignfull has-surface-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--80);padding-bottom:var(--wp--preset--spacing--80)\">\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-653e1c62 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<figure class=\"wp-block-image size-full is-style-lt-frond-rounded\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-content\/uploads\/sites\/24\/2026\/11\/packing-1024x768.jpg\" alt=\"Hands carrying a potted plant in a cardboard box\" style=\"aspect-ratio:4\/3;object-fit:cover\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"is-style-lt-frond-kicker wp-block-paragraph\">Packed by hand<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Every plant is potted the week it ships<\/h2>\n\n\n\n<p class=\"has-ink-soft-color has-text-color wp-block-paragraph\">Plants are checked, potted and watered in small batches, so the plant in your box is settled in its pot and the care card matches what is inside.<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-lt-frond-check\">\n<li>A care card for every plant<\/li>\n\n\n\n<li>Paper wrap and card boxes, no loose fill (sample)<\/li>\n\n\n\n<li>Packed upright so the leaves arrive intact<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/woocommerce.ltheme.com\/lt-frond\/how-plans-work\/\">See how plans work<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--80);padding-bottom:var(--wp--preset--spacing--80)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-df22deab wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center is-style-lt-frond-kicker wp-block-paragraph\">What you can expect<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Our promises to you<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide lt-frond-grid-4 is-layout-grid wp-container-core-group-is-layout-bf0a65c0 wp-block-group-is-layout-grid\" style=\"margin-top:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-374d18a3 wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-style-lt-frond-icon\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-content\/themes\/lt-frond\/assets\/images\/icons\/leaf.svg\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\">A new plant each time<\/h3>\n\n\n\n<p class=\"has-ink-soft-color has-text-color has-small-font-size wp-block-paragraph\">A different plant for your light level every box (sample).<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-374d18a3 wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-style-lt-frond-icon\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-content\/themes\/lt-frond\/assets\/images\/icons\/pot.svg\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\">A pot that fits<\/h3>\n\n\n\n<p class=\"has-ink-soft-color has-text-color has-small-font-size wp-block-paragraph\">Every plant arrives in a pot with drainage and a saucer.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-374d18a3 wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-style-lt-frond-icon\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-content\/themes\/lt-frond\/assets\/images\/icons\/card.svg\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\">A care card<\/h3>\n\n\n\n<p class=\"has-ink-soft-color has-text-color has-small-font-size wp-block-paragraph\">Light, water, humidity and feeding in plain words.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-374d18a3 wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-style-lt-frond-icon\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-content\/themes\/lt-frond\/assets\/images\/icons\/swap.svg\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\">Skip, pause or swap<\/h3>\n\n\n\n<p class=\"has-ink-soft-color has-text-color has-small-font-size wp-block-paragraph\">Change any box before the cut-off (needs a subscriptions plugin).<\/p>\n<\/div>\n<\/div>\n<\/section>\n\n","protected":false},"excerpt":{"rendered":"<p>About us A small club for people who want more green We choose, pot and pack one plant a month for each kind of window, with a care card that makes it easy. Here is who we are and how we work. Our story It started with cuttings on a kitchen windowsill We kept potting [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-landing","meta":{"footnotes":""},"class_list":["post-76","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-json\/wp\/v2\/pages\/76","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-json\/wp\/v2\/comments?post=76"}],"version-history":[{"count":0,"href":"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-json\/wp\/v2\/pages\/76\/revisions"}],"wp:attachment":[{"href":"https:\/\/woocommerce.ltheme.com\/lt-frond\/wp-json\/wp\/v2\/media?parent=76"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}