{"id":74,"date":"2026-11-03T16:51:53","date_gmt":"2026-11-03T09:51:53","guid":{"rendered":"https:\/\/woocommerce.ltheme.com\/lt-tonal\/about\/"},"modified":"2026-11-03T16:51:53","modified_gmt":"2026-11-03T09:51:53","slug":"about","status":"publish","type":"page","link":"https:\/\/woocommerce.ltheme.com\/lt-tonal\/about\/","title":{"rendered":"About"},"content":{"rendered":"\n<section class=\"wp-block-group alignfull has-surface-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-96667980 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center is-style-lt-tonal-kicker wp-block-paragraph\">About us<\/p>\n\n\n\n<h1 class=\"wp-block-heading has-text-align-center\">A small shop for colour grades<\/h1>\n\n\n\n<p class=\"has-text-align-center has-ink-soft-color has-text-color has-large-font-size wp-block-paragraph\">We make photo presets and video LUTs, test them on real photos and show every look on the same photo before and after.<\/p>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--80);padding-bottom:var(--wp--preset--spacing--80)\">\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-653e1c62 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<figure class=\"wp-block-image size-full is-style-lt-tonal-rounded\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-content\/uploads\/sites\/5\/2026\/11\/story-1024x683.jpg\" alt=\"Calm lake under a grey sky\" style=\"aspect-ratio:4\/5;object-fit:cover\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"is-style-lt-tonal-kicker wp-block-paragraph\">Our story<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Looks made on real photos, shown honestly<\/h2>\n\n\n\n<p class=\"has-ink-soft-color has-text-color wp-block-paragraph\">Tonal started as a folder of looks we used on our own travel and street photos. Friends asked for copies, so we tidied them up and opened a small shop.<\/p>\n\n\n\n<p class=\"has-ink-soft-color has-text-color wp-block-paragraph\">Every look is tested on landscapes, portraits, street and food photos before it is listed, and every preview is one photo shown before and after (sample process).<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-lt-tonal-check\">\n<li>A small range of tested looks<\/li>\n\n\n\n<li>Same-photo before \/ after previews<\/li>\n\n\n\n<li>Plain-English licences<\/li>\n<\/ul>\n\n\n\n<p class=\"lt-tonal-signature wp-block-paragraph\">Noor Akintola, founder (sample name)<\/p>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group alignfull has-surface-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--80);padding-bottom:var(--wp--preset--spacing--80)\">\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-653e1c62 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"is-style-lt-tonal-kicker wp-block-paragraph\">Help<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Stuck installing a pack? Ask us<\/h2>\n\n\n\n<p class=\"has-ink-soft-color has-text-color wp-block-paragraph\">Tell us which pack, which format and which kind of app you use. We reply with the steps, or with a fresh download link.<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-lt-tonal-check\">\n<li>Replies within one working day (sample)<\/li>\n\n\n\n<li>A quick-start PDF in every download<\/li>\n\n\n\n<li>Help by email, Monday to Friday<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/woocommerce.ltheme.com\/lt-tonal\/contact\/\">Contact us<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<figure class=\"wp-block-image size-full is-style-lt-tonal-rounded\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-content\/uploads\/sites\/5\/2026\/11\/about-1024x683.jpg\" alt=\"Photographer retouching a photo on a laptop\" style=\"aspect-ratio:4\/3;object-fit:cover\"\/><\/figure>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-group alignwide lt-tonal-banner has-base-color has-primary-background-color has-text-color has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-653e1c62 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:52%\">\n<p class=\"is-style-lt-tonal-kicker has-accent-color has-text-color wp-block-paragraph\">Bundle deal<\/p>\n\n\n\n<h2 class=\"wp-block-heading lt-tonal-display\">Every grade in one download<\/h2>\n\n\n\n<p class=\"has-large-font-size wp-block-paragraph\">All photo presets and LUT packs in one bundle, with the studio licence as an option.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-ink-color has-accent-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/woocommerce.ltheme.com\/lt-tonal\/product\/complete-grade-bundle\/\">See the bundle<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--2\"><a class=\"wp-block-button__link has-base-color has-text-color wp-element-button\" href=\"https:\/\/woocommerce.ltheme.com\/lt-tonal\/licences\/\">Compare licences<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"lt-tonal-muted has-small-font-size wp-block-paragraph\">Sample offer and example prices.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:48%\">\n<figure class=\"wp-block-image size-full is-style-lt-tonal-rounded\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-content\/uploads\/sites\/5\/2026\/11\/banner-1024x683.jpg\" alt=\"Mountains at sunset with teal shadows\" style=\"aspect-ratio:1;object-fit:cover\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group alignfull has-surface-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--80);padding-bottom:var(--wp--preset--spacing--80)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-df22deab wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center is-style-lt-tonal-kicker wp-block-paragraph\">What you can expect<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Our promises to you<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide lt-tonal-grid-4 is-layout-grid wp-container-core-group-is-layout-bf0a65c0 wp-block-group-is-layout-grid\" style=\"margin-top:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-374d18a3 wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-style-lt-tonal-icon\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-content\/themes\/lt-tonal\/assets\/images\/icons\/split.svg\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\">Same-photo previews<\/h3>\n\n\n\n<p class=\"has-ink-soft-color has-text-color has-small-font-size wp-block-paragraph\">Every before \/ after pair is one photo, unedited and with the look applied.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-374d18a3 wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-style-lt-tonal-icon\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-content\/themes\/lt-tonal\/assets\/images\/icons\/download.svg\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\">Instant download<\/h3>\n\n\n\n<p class=\"has-ink-soft-color has-text-color has-small-font-size wp-block-paragraph\">Links on the order page and by email straight after checkout.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-374d18a3 wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-style-lt-tonal-icon\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-content\/themes\/lt-tonal\/assets\/images\/icons\/key.svg\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\">Clear licences<\/h3>\n\n\n\n<p class=\"has-ink-soft-color has-text-color has-small-font-size wp-block-paragraph\">Personal, commercial and studio terms in plain English (sample terms).<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-374d18a3 wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-style-lt-tonal-icon\"><img decoding=\"async\" src=\"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-content\/themes\/lt-tonal\/assets\/images\/icons\/chat.svg\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\">Real help<\/h3>\n\n\n\n<p class=\"has-ink-soft-color has-text-color has-small-font-size wp-block-paragraph\">Stuck installing a pack? Email us and a person replies (sample hours).<\/p>\n<\/div>\n<\/div>\n<\/section>\n\n","protected":false},"excerpt":{"rendered":"<p>About us A small shop for colour grades We make photo presets and video LUTs, test them on real photos and show every look on the same photo before and after. Our story Looks made on real photos, shown honestly Tonal started as a folder of looks we used on our own travel and street [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-landing","meta":{"footnotes":""},"class_list":["post-74","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-json\/wp\/v2\/pages\/74","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-json\/wp\/v2\/comments?post=74"}],"version-history":[{"count":0,"href":"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-json\/wp\/v2\/pages\/74\/revisions"}],"wp:attachment":[{"href":"https:\/\/woocommerce.ltheme.com\/lt-tonal\/wp-json\/wp\/v2\/media?parent=74"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}