First box ships with a free fly box · Skip or pause any month · Example offer

Fly-fishing club · a box of flies every month or every season

Flies for the hatch that is on the water now

Each box brings a dozen or more hand-tied flies matched to the season, a spool of tippet, a knot card and a page of river tips. Choose how many flies you want and how often the box comes.

Skip, pause or cancel between boxes (needs a subscriptions plugin) · Example prices

A clear river running over stones between wooded banks

Hatch calendar (sample)

On the water this month

Nov

Small olives and midges

Olive dun, zebra midge, soft hackle

Dec

Midges on mild days

Midge pupa, small nymphs

Jan

Winter nymphing

Pheasant tail, stonefly nymph

The tackle box

Plans, flies, tippet and tools

Fly box plans

Fly box plans

A box of flies every month or season.

Fly packs

Fly packs

Seasonal packs, no plan needed.

Leader & tippet

Leader & tippet

Tapered leaders and tippet spools.

Fly boxes

Fly boxes

Compartment and foam boxes.

Tools

Tools

Nippers, pliers and snips.

Gift a season

Gift a season

Prepaid boxes and starter sets.

Hatches & knots

Hatches & knots

The hatch calendar and knot guide.

How plans work

How plans work

Fly counts, skips and gifts.

Plan picker

Choose a fly count and a rhythm


Three box sizes, two rhythms. Tell us the water you fish and every box is matched to it and to the season.

Flies per box

12 flies

18 flies

24 flies

Delivery

Every month

Every season

Your water

Rivers & streams

Stillwater

A bit of both

Price per box by fly count and rhythm · example prices

Flies per boxEvery monthEvery season
12 flies$24.00$27.00
18 flies$32.00$36.00
24 flies$40.00$45.00

Prices include the flies, a tippet spool, a knot card and delivery. A seasonal box comes four times a year with the flies for the next three months. Example prices for the demo store. Recurring boxes and billing need a WooCommerce subscriptions plugin. Without one, every box is a one-off order.

Hatch calendar

What hatches, month by month


A simple guide to the insects trout feed on through the year, and the flies that go in that month’s box.

Spring

Mar

Early stoneflies

Stonefly nymph, black spider

Apr

Olives and march browns

Olive dun, hare's ear

May

Mayflies and caddis

Mayfly dun, elk hair caddis

Summer

Jun

Caddis at dusk

Elk hair caddis, emergers

Jul

Terrestrials

Beetles, ants, small hoppers

Aug

Hoppers and evening rise

Foam hopper, spent spinner

Autumn

Sep

Late caddis and craneflies

Cranefly, caddis pupa

Oct

Autumn olives

Olive dun, soft hackle

Nov

Small olives and midges

Olive dun, zebra midge, soft hackle

Winter

Dec

Midges on mild days

Midge pupa, small nymphs

Jan

Winter nymphing

Pheasant tail, stonefly nymph

Feb

First streamers

Woolly streamer, egg pattern

Sample calendar for a temperate trout river. Hatches change with your river, region and weather: edit each month for your water.

Illustration of the Olive dun fly

Olive dun

Dry · #16

Illustration of the Zebra midge fly

Zebra midge

Nymph · #18

Illustration of the Soft hackle fly

Soft hackle

Wet · #14

Illustration of the Pheasant tail fly

Pheasant tail

Nymph · #16

Illustration of the Woolly streamer fly

Woolly streamer

Streamer · #10

Illustration of the Elk hair caddis fly

Elk hair caddis

Dry · #16

Nov

This month's fly box

November: olives and midges


Short days and cold water. This box is built around small olives on the surface at midday and midges and nymphs below it, tied on hooks from size 14 down to 20.

Season

Late autumn

Water

Rivers & streams

Flies

18 in six patterns

Tippet

5X spool, 30 m

Knot card

Improved clinch

Inside the box

  • Hand-tied flies, three of each pattern (sample)
  • A spool of tippet matched to the flies
  • This month’s knot card
  • A river tips page: where and when to fish them

Knot guide

The improved clinch knot in five steps

Knot diagram, step 1: Thread the eye

Step 1

Thread the eye

Pass about 15 cm of tippet through the eye of the hook.

Knot diagram, step 2: Make the turns

Step 2

Make the turns

Twist the tag end around the line five or six times.

Knot diagram, step 3: Back through the loop

Step 3

Back through the loop

Bring the tag end back through the small loop by the eye.

Knot diagram, step 4: Through the big loop

Step 4

Through the big loop

Tuck it through the big loop you just made. That is the improved part.

Knot diagram, step 5: Wet, pull, trim

Step 5

Wet, pull, trim

Wet the knot, pull it snug against the eye and trim the tag end.

More knot cards in the boxes

Surgeon's knot

Blood knot

Perfection loop

Nail knot

Double turle

Knot cards are samples in this demo: replace them with your own guides or videos.

How it works

From your letterbox to the riffle


No guessing which flies to carry this month.

1

Pick a fly count and rhythm

12, 18 or 24 flies, every month or every season. Change both from your account later.

2

Tell us your water

Rivers and streams, stillwater or both. Every box is matched to it and to the season.

3

Open the box

Hand-tied flies, a tippet spool, a knot card and a page of river tips, packed in a small fly box with your first order.

4

Fish, then decide

Skip, pause or cancel before the cut-off (needs a subscriptions plugin).

No plan needed

Fly packs, tippet and tools

Skip, pause or cancel

A club that fits around the fishing season


River closed, or still working through last month’s flies? These are the controls members get with a subscriptions plugin.

Skip a box

Skip the next box before the cut-off and nothing is sent or charged.

Account → Upcoming boxes

Pause for the close season

Pause your plan for one to three months and pick it up again when the river opens.

Account → Plan → Pause

Cancel any time

Cancel before the next cut-off and no further boxes are sent. Your knot cards stay yours (sample).

Account → Plan → Cancel

Good to know

Recurring boxes and billing need a WooCommerce subscriptions plugin. Without one, every box is a one-off order. Cut-off days shown here are samples.

A fly box with rows of colourful flies on a wooden table

Gift a season

Give one, two or four seasons of flies


A prepaid run of 12-fly boxes for the angler in your life. They pick the start month and the water they fish.

1

One season

from $72

  • Three monthly boxes
  • Gift card by email
  • They pick the start month

2

Two seasons

from $138

  • Six monthly boxes
  • Printed gift card
  • A fly box with box one

4

Full year

from $264

  • Twelve monthly boxes
  • Printed gift card
  • Fly box and line nipper

Gift plans are paid once: no recurring payment. Example prices, one 12-fly box a month.

Sample reviews

What club members might say


Sample reviews shown for the demo store.

★★★★★

I stopped buying flies I never use. The box is what is hatching on my river.

Sample customer
18 flies, every month

★★★★★

Paused it over the winter close season, picked it up again in March. Easy.

Sample customer
12 flies, every month

★★★★★

The knot cards finally got me tying a clean clinch knot.

Sample customer
24 flies, every season

FAQ

Questions before your first box

Cannot find your answer? Call (555) 017-4426 or email [email protected].

Is this a subscription?

Plans are made to repeat, but recurring boxes and payments need a WooCommerce subscriptions plugin on your store. Without one, each box is a single order you place yourself.

Can I skip, pause or cancel?

With a subscriptions plugin, yes: skip the next box, pause your plan or cancel from your account before the cut-off. The cut-off in this demo is five days before dispatch (sample).

How do you match the flies to my water?

You tell us whether you fish rivers and streams, stillwater or both, and we follow the hatch calendar for that month. The calendar in this demo is a sample for a temperate trout river.

Do I need a fishing licence?

Fishing licence note (placeholder): most waters need a licence or permit. Add the rules for your region here.

What hook sizes are in the box?

Usually sizes 10 to 20, depending on the season. Each fly card in the box lists the hook size (sample).

Demo photos from Pexels by Mike Norris, Hugo "COLO" Dezurko, Beth Fitzpatrick, Oliver Wagenblatt, Gaspar Zaldo, Taryn Elliott, David J. Boozer, Pablo Gutierrez, max laurell, Anete Lusina, Thais Araujo, Thirdman, cottonbro studio, Yan Krukau, https://kaboompics.com/. Products, prices and reviews are samples. Photos are not included in the theme.

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